Fashion continues its longstanding obsession with cartoon characters as Louis Vuitton unveils their official mascot Vivienne.
She’s an adorable figurine who has a flower for a face, luggage tags as arms, tiny legs and a patch over its eye in the shape of LV’s iconic motif. Basically, she screams all things cute. Vivienne’s name was inspired by Louis Vuitton’s WN leather and she also possesses the same qualities as the Maison’s expertise in leather and craftsmanship. So aside from being the cheeky character that she is, Vivienne’s also the house’s go-to.
This isn’t the first time that fashion has infused two-dimensional characters (peep Moschino’s My Little Pony Sweaters, Givenchy’s spliced Bambi graphic shirts. and most recently, Prada’s comic-crazy collection) in their respective houses, but Louis Vuitton is at the forefront in introducing an actual mascot of their own.
Can’t get enough of Vivienne? Check out #FindVivienne on Instagram as they unveil exclusive pieces featuring the adorable toon today in Louis Vuitton’s Pre-Fall 2018 Pop-up shop in Greenbelt.
In the Philippines, Louis Vuitton is available in Greenbelt 5 and Solaire Resort and Casino.