With open arms, Liza Soberano is welcomed to Galderma Philippines’ dream team of radiant ambassadors
In the age where the term “influencer” is now more than just an adjective, but also a noun, it comes to no surprise when brands pull in the big guns. From up-and-coming personalities to the biggest names in different industries spanning fashion, beauty, and entertainment, one can only imagine the excitement of having another person we look up to join the team of a brand we’re simply head over heels for.
What’s even better is if this new ambassador also has an advocacy that aligns with the brand’s ethos, which is why Cetaphil is completely thrilled to have trailblazing actress and self-care advocate Liza Soberano join their family as the newest ambassador for their Bright Healthy Radiance line.
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Becoming one of the brightest stars
First entering the Philippine television radar when she made her acting debut in the anthology series Wansapanataym in 2011, and eventually gaining more recognition in the succeeding years, Liza has grown to become one of the brightest and most radiant stars of this generation. At 23 years old, Liza has achieved countless awards and nominations from a long list of successful movies and television shows that garnered her the title “The Philippines’ Sweetheart.”
Having been in the industry for about a decade now, Liza has cemented herself in the local entertainment scene as a powerhouse name. On Instagram, she is one of the most followed Filipina celebrities, which is a true testament to her star power, as well as the loyalty and adoration of her millions of fans.
Being one of the most influential personalities of today, Liza uses her platform for good, and she does so by being very vocal about her advocacies, one of them being the importance of self-care. With a proper self-care habit, whether it’s creating something artistic, watching a feel-good movie, or even simply taking care of our skin, the Forevermore actress believes that everyone will be able to reveal their inner radiance.
This is why despite having an incredibly hectic schedule, she makes sure she allots some time dedicated only to herself and her skincare routine. This routine is founded on trust towards products that are gentle for her skin and Dermatologist-recommended. Having products that put care first reassures her that her skin needs are met. Just like the healthy-looking skin you’re after, keeping a conscious mindset for self-care is equally important—and that’s the core of being #BrightAboutSkin.
Maintaining positive mental health
“Mental health is no joke,” Liza shared on her personal social media accounts last February 2021. Currently taking up a degree in Psychology, she knows the importance of prioritizing her own mental health over a lot of things, and also wants us to take care of ourselves, especially during these extraordinary times. Any type of self-care activity that gives us the time to relax and just focus on our own wellbeing creates a break from any and all kinds of stressors surrounding us.
Inner radiance peeking through
One of the most common ways for us to simply recharge is through a skincare routine that we know will keep our happiness level at the top of the meter. Putting great importance on the power of self-care and skincare, Liza is undoubtedly the perfect choice to represent Cetaphil Bright Healthy Radiance. Having her as their latest ambassador, they know she’ll be able to genuinely encourage women to build their own #RadianceRoutine that safely brightens and refreshes their skin with tested and Dermatologist-recommended products, eventually embodying a glow that comes from within. Liza herself experiences this through Cetaphil Bright Healthy Radiance as it helps bring out her inner radiance through its GentleBright Technology. The line is also infused with Niacinamide and Sea Daffodil, both giving her skin the hydration it needs, as well as an even skin tone.
Galderma Business Unit Head Jade Silva-netto Ponoc even said, “Cetaphil Bright Healthy Radiance is happy to welcome Liza Soberano as our newest ambassador. The brand believes that Liza truly embodies the modern empowered woman by advocating on being #BrightAboutSkin in choosing a brightening product that’s Dermatologist-recommended and suitable for sensitive skin.”
Skincare falls under the wide umbrella of self-care, and Cetaphil Bright Healthy Radiance wants someone who truly understands the importance of it all to accurately relay their message. With Liza Soberano in the frontlines, she’ll be able to let everyone know that self-care is part mindset, part practice. It’s about caring for our skin through a gentle, effective, and Dermatologist-recommended #RadianceRoutine to last us a lifetime.
To enhance your own self-care habits, Cetaphil Bright Healthy Radiance is available in Mercury Drugstore, Watsons, Rustan’s Supermarket, Robinsons Supermarket, S&R, Landers, and other leading drugstores and supermarkets nationwide. You can even score huge discounts by visiting Cetaphil’s official stores on Lazada and Shopee. For more information, visit Cetaphil’s official website, and follow them on Facebook and Instagram.
