Stuck at home? This new fragrance evokes feelings of freedom and grounded comfort
They say that a certain scent can evoke a memory or a feeling. In the case of the new Bvlgari Man Terrae Essence, it’s an autumnal jaunt into the woods in Tuscany, Italy. Rich, warm and yet invigorating, this is the kind of scent that brings to mind open spaces, fresh earth and a lush, verdant landscape. Call it an escape into a wild, a return to the embrace of nature.
The Scent
Inspired by the fertile earth, Master Perfumer Alberto Morillas created an instinctive, woody vetiver fragrance that is sleek, modern and elegant. Upon opening, the fragrance calls to mind a sun-kissed Italian landscape with citrus groves and golden views. As the heart notes emerge, it reveals an unprecedented combination of two vetivers that shape the raw intensity of the scent.
That’s what Bvlgari Man Terrae Essence tries to achieve, to reconnect us with our truest, deepest values, bringing us back to our most authentic selves: the vitality of life, those preservation instincts upon which humanity thrives. As a scent, it harkens back to our origins and encourages us to discover the richness right under our feet.
The first vetiver root is from Java, a powerful accent with smoky facets. The other is from Haïti, and expresses the very essence of a sunny autumn forest with contrasting notes: earthy and velvety, rough and soft.
Finally, the fragrance discloses an exclusive-to-Bvlgari Terrae Accord, giving the perfume its unique signature.
Warm and masculine, Bvlgari Man Terrae Essence captures the fertility of earth and generosity of nature.
The Bottles
Imbued with refinement, the Bvlgari Man Terrae Essence bottle offers an authentic interpretation of the Earth element and of man’s ability to create his own architectural masterworks.
The collar of each bottle is inspired by the unpredictable beauty of travertine marble. Crafted using a technique where two different colors are injected into the material, each is one of a kind, a testament to nature’s wild, innate beauty. Conjuring the imposing elegance of the famous marble that has dressed many of Rome’s most spectacular landmarks, this unique texture equally connects the fragrance with Bvlgari’s roots.
Cast in warm hues of amber and brown, the bottle itself evokes the nuances of the fertile Tuscan soil, the softness of the golden hour light taking shape in the sculptural lines of the flacon. The influence of Bvlgari the Roman jeweler takes shape in luminous details of the gold signature and bronze color logo and cap.
As restrictions loosen up, many are heading to nature, sating a craving for the natural and the essential.
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