Lacoste Celebrates Its 85th Anniversary With A Modern Vintage Collection



After Lacoste’s inspirational switch to create limited-edition polos featuring ten endangered species, the French clothing company just unveiled another limited-edition capsule collection designed to pay tribute to the legendary René Lacoste.

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To celebrate its 85th anniversary, Lacoste looked into their archives and recreated the brand’s vintage pieces from each decade to show the evolution of the famous L.12.12 polo shirt.

The capsule collection highlighted a modern design while still incorporating the brand’s unique heritage and innovativeness. Lacoste also continued to rely on its authentic sportif roots inspired by the French noble colors of white and blue.

Featuring a minimalist style with a touch of French elegance, Lacoste unveiled eight unisex polo shirts, three dresses, three bags and a pair of shoes representing each decade since the brand first launched.

Incorporating the iconic polo style, Lacoste was able to design a new fit with a chest pocket for the 30s re-edition polo, while a gray long-sleeved polo was made to represent the 40s.

To commemorate the iconic 50s, the French clothing company introduced a sweatshirt characterized by a ribbed collar detail and waistband. Marking the 60s was a V-neck tennis dress and a navy blue buttoned-up polo that you can effortlessly match with the René canvas sneakers.

Celebrating the 70s, Lacoste created a color blocking polo and polo dress in white, red, and navy blue pattern. For the 80s, the brand took inspiration from the call of the ocean by featuring a striped sailor polo shirt and a white short dress.

As for the 90s, Lacoste showcased a screen-printed polo shirt in blue and green, together with three accessories: a backpack, a belt bag, and a sac bag. Finally for the 2000s, Lacoste opted to return to the classic crisp white polo shirt, but added a modern twist with a graphic black stripe.

Swipe right below to see the whole collection:

Lacoste 85th anniversary capsule collection is now available in stores nationwide.

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